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Personalized shopping experience is possible with SpotOn

The “Engaging your Customers in the New Normal” webinar on August 6th offered such a timely and relevant topic that it intrigued the Lens Team to write this “Helping small businesses pivot to digital” article.

Washington Retail found SpotOn’s customizable dashboard features the right model for small businesses to build-up their digital capabilities, which include marketing campaigns, online reputation management, customer databases, payment data and analytics.

These features used to be monopolized by large companies. The Lens also interviewed Fireworks Gallery’s Operations Manager Tim Schmidt who said the company needs tools to translate their owners’ excellent curating skills in stores to the online environment.

Most digital vendors offer piecemeal tools but utilizing them has always been a torturous and time-consuming experience for small business owners.

That is why Washington Retail is excited to partner with SpotOn – a one-stop dashboard to manage digital business optimization. View the presentation slides and/or the webinar recording to learn more. Better yet, contact Patrick Wiltsey at pwiltsey@spoton.com to learn about the special member pricing.

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